Pracheta Pawar

Pracheta

Pawar

Pracheta Pawar

Available for hire

Resume

07:50 PM

Los Angeles, USA

Pracheta Pawar

My approach is simple: observe people, understand behavior, and design with curiosity and play..

Playground

Designing Through Three Perspectives

Wear User's Shoe

Wear User's Shoe

Wear User's Shoe

Put on the Business hat

Put on the Business hat

Put on the Business hat

Grab the designers pencil

Grab the designers pencil

Grab the designers pencil

Latest Work

All projects

Spotify — Beyond Streaming

Music = Ritual

Personal Connection with music

Rethinking how Spotify can move from passive listening to intentional engagement—shifting music from background consumption to meaningful connection.

Spotify — Beyond Streaming

Music = Ritual

Personal Connection with music

Rethinking how Spotify can move from passive listening to intentional engagement—shifting music from background consumption to meaningful connection.

Spotify — Beyond Streaming

Music = Ritual

Personal Connection with music

Rethinking how Spotify can move from passive listening to intentional engagement—shifting music from background consumption to meaningful connection.

Tesla X IKEA

Human First

Complex Systems

How would this unlikely pairing shape the future of home living?

Tesla X IKEA

Human First

Complex Systems

How would this unlikely pairing shape the future of home living?

Tesla X IKEA

Human First

Complex Systems

How would this unlikely pairing shape the future of home living?

ChatGE : Transforming General Education Through AI

Perception Shapes Adoption

Positioning = Strategy

What if General Education was designed to foster curiosity and personalized through AI, transforming the education system as we know it?

ChatGE : Transforming General Education Through AI

Perception Shapes Adoption

Positioning = Strategy

What if General Education was designed to foster curiosity and personalized through AI, transforming the education system as we know it?

ChatGE : Transforming General Education Through AI

Perception Shapes Adoption

Positioning = Strategy

What if General Education was designed to foster curiosity and personalized through AI, transforming the education system as we know it?

Cultural Signals

All articles

Rethinking Vogue in the Age of Algorithms

Rethinking Luxury Rental in Indian Weddings

Toy- Rent Story

Cultural Signals

All articles

Rethinking Vogue in the Age of Algorithms

Rethinking Luxury Rental in Indian Weddings

Toy- Rent Story

Cultural Signals

All articles

Rethinking Vogue in the Age of Algorithms

Rethinking Luxury Rental in Indian Weddings

Toy- Rent Story

Design in Practice

7+ startups later, I bring a hands-on understanding of building brands, wearing multiple hats, and making design decisions that matter.

Capabilities

I approach design holistically—spanning strategy, product, branding, and social—to create cohesive systems that scale. Working with early-stage startups has shaped my ability to think critically, move fast, and balance big-picture vision with hands-on executio

Design Strategy

Strategy is a core part of how I think and design. At USC, I explored this through hands-on work learning how strong strategic thinking shapes not just visuals, but the direction and impact of a brand or product.

I’ve worked across brand strategy, product thinking, and creative direction collaborating with teams and experimenting across projects to build cohesive and thoughtful solutions.

Design Strategy

I’ve worked across brand strategy, product thinking, and creative direction collaborating with teams and experimenting across projects to build cohesive and thoughtful solutions.

Design Strategy

I’ve worked across brand strategy, product thinking, and creative direction collaborating with teams and experimenting across projects to build cohesive and thoughtful solutions.

Service Design

I specialized in UI/UX during my undergraduate studies, where I developed a strong foundation in designing intuitive and user-centered digital experiences. Working extensively with tools like Figma, I’ve created apps and websites that prioritize clarity, usability, and seamless interaction.

My work focuses on simplifying complex user journeys—designing experiences that not only feel intuitive but also help businesses grow through thoughtful, user-first solutions.

Service Design

My work focuses on simplifying complex user journeys—designing experiences that not only feel intuitive but also help businesses grow through thoughtful, user-first solutions.

Service Design

My work focuses on simplifying complex user journeys—designing experiences that not only feel intuitive but also help businesses grow through thoughtful, user-first solutions.

Branding

As a visual communication student, I’ve built and developed brands from the ground up—something that has become almost second nature. From identity to expression, I approach branding with both structure and creativity.

With experience in packaging and collateral design, I enjoy bringing brands to life across touchpoints—creating cohesive systems that are both functional and visually engaging.

Branding

With experience in packaging and collateral design, I enjoy bringing brands to life across touchpoints—creating cohesive systems that are both functional and visually engaging.

Branding

With experience in packaging and collateral design, I enjoy bringing brands to life across touchpoints—creating cohesive systems that are both functional and visually engaging.

Social Media

Social media today requires both strategic thinking and cultural awareness—understanding how to reach the right audience while staying relevant and on trend.

As a creative lead, I’ve developed content strategies, social media calendars, and visual grids—while also exploring marketing approaches for initiatives like crowdfunding.

Social Media

Social media today requires both strategic thinking and cultural awareness—understanding how to reach the right audience while staying relevant and on trend.

As a creative lead, I’ve developed content strategies, social media calendars, and visual grids—while also exploring marketing approaches for initiatives like crowdfunding.

Social Media

Social media today requires both strategic thinking and cultural awareness—understanding how to reach the right audience while staying relevant and on trend.

As a creative lead, I’ve developed content strategies, social media calendars, and visual grids—while also exploring marketing approaches for initiatives like crowdfunding.

Get in Touch

pracheta@usc.edu

Interested in collaborating or connecting? Always happy to talk design, fashion, tech, or startups—ideally over coffee or matcha.

Get in Touch

pracheta@usc.edu

Interested in collaborating or connecting? Always happy to talk design, fashion, tech, or startups—ideally over coffee or matcha.

Get in Touch

pracheta@usc.edu

Interested in collaborating or connecting? Always happy to talk design, fashion, tech, or startups—ideally over coffee or matcha.

Crafting thoughtful design across mediums and disciplines

Click to Explore more of my work on Behance

Crafting thoughtful design across mediums and disciplines

Click to Explore more of my work on Behance